Happy Craftings is known for creating custom stationery and accessories that add joy and delight to their clients' special events.
This brand is about celebrating individuality and creativity. To capture the essence, we created a playful logo and emblem with a smiley face, which serves as a reminder of the brand's commitment to its customers' happiness upon receiving the products.
For the color palette, we chose vibrant colors that reminded us of happy moments. To further enhance the brand's spirit of happiness, complementary graphic elements such as stickers and phrases were added to the brand communication and packaging. These graphic elements create a sense of excitement and anticipation, inviting customers to explore the brand's products and services.